2 Minute Copy Hack: The Crappy First Draft



As Hemingway allegedly said, “the first draft of anything is sh*t”.

And personally, I think that is a wonderful thing.

Knowing your first draft will be crappy removes all the pressure from your shoulders.

Your job is simply to get the words on the page.

Learn more in the video above.

And if you’re still struggling? Don’t start with a blank page, begin with my Magnetic Message formula instead.


About the Author: Anna McLoughlin

Anna McLoughlin, Copywriter

Anna is Director of Inkspiller. An incurably curious writer and brand strategist, she has made it her life's mission to truly see others, then reflect their brilliance back out to the world.




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