A simple 5-step formula for bottling your brilliance

You want to write about your business in a way that hooks hearts, minds and sales.

But when you’re so close to what you do, how do you cut through the information overload, the waffle and the guesswork?

You cut straight to the heart of what matters to your customer.

Because when you get to the heart of what matters to your customers - you get results.


I’ve used this small but mighty formula to create messages for hundreds of innovative brands - it brings clarity and most importantly - results.

I’ll also send some helpful tips, tricks and resources to help make your message even more magnetic… but shoot me a question if you get stuck.

A 5-step formula for writing copy ebook

"Anna is a true master of her craft with an ability to deliver copy that is bang on brand… and simply inspirational"

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Paul Payne, Sales & Marketing Director at Masa International

"When it comes to writing copy that compels your customers to act – Inkspiller are the masters"

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Mark Sampson, Managing Partner, Beliyf

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